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Thursday, September 22, 2016

Ride around SuCo, lookin' at the projects.

Once again we find ourselves digging into someone else's handy work, meaning going in and jumpstarting a subdivision or project that has seen less than stellar sales , and many times, no sales at all, remarkably.

We did it Narrowsburg on Lake Ridge Road, again in Narrowsburg on Mathias Weiden Road, again in Narrowsburg on Evergreen/Maple Road, onto York Lake in Barryville, Autumn Ridge road was abandoned 20 yrs before we took over and built it out in a year,  Dawson Lane in Kerhonkson and it's 125 acres and a bunch of lots and land on Star Jem Road in Saugerties.  Remarkable stuff, serious heavy lifting.

This is a good little project completed in 2006 or so, and then, wait for it, nothing.  No sales.   Or hardly any.  So my friend david said I should check it out and I did and I now own 4 lots and will build 4 homes shortly.   Zero to 60 in 3.2 seconds flat.

Lot 1, with a Cottage.

Lot 2 with a Barn Cottage.

Damn stupid deer.  Eric from Misner Insurance hooking me up.

Weiden Lake over in Narrowsburg.

Not one of our homes.

For sale, farmhouse on 10 acres with lake rights.  Pretty sweet.

And 3 new lots we are building out in Barryville NY near York Lake.

The mystic Delaware River.  Coming from Narrowsburg in the early morning can be a bit spiritual if you are into those type of touchy-feely things.

Crazy new classic car place in Eldred.  I mean, stupid cool.

The Mechanic, Co-Owner.

Tuesday, September 13, 2016

NYC - 9/11/16

Went in to see Toruk, an Avatar Cirque Du Soleil show at the Barclays Center on 9/11 with The Boy.  

Here's the GW.

And my old hood on Berkley Place between 6 and 7th.  Still got the purple door.

And lucas after a water balloon accident.

Monday, September 5, 2016

Pics of Clients enjoying their homes

I've often wished I could capture more family pics of people enjoying their homes - and then I remembered - Facebook.  Duh.

Here's a post with some aggregated photos.  https://www.facebook.com/catskillfarms/

Friday, September 2, 2016

Sullivan County New York Real Estate

Catskill Farms' digital strategy has come a long way since we sold Farm 5 and Deb and I were so country we couldn't figure out how to draw a signature line on a word doc so we used a ruler, drew it in, and then photocopied it to erase the traces of the shortcut.

Google organic search, google pay per clicks, link building, brand building, social media - all a constant effort of maintenance and improvement.  Very easy to do a lot of social media poorly, so we've done our best to do a few things well (janis joplin anyone?)

So currently we are working on improving our organic search rankings for keywords like catskills real estate, sullivan county new york real estate and ulster county new york real estate - some of the big ticket ways our big data has shown us that our future clients begin their upstate quest.

The data and analytics available to measure the progress of our efforts are pretty cool, though it's easy to think the data shows one thing, when it doesn't or actually does show that thing but for reasons other than you think.  

Very simple to waste money in digital advertising, and I think we have a real competitive advantage with our knowledge and persistence.

Monday, August 22, 2016

Ulster County NY Real Estate

We started with Sullivan County Real Estate, and after 7 or 8 years we dipped our toe into Ulster County Real Estate, and have never really looked back.  If we build 16 homes a year, probably 6 are in Sullivan County, 8 are in Ulster County and then 1-3 in Dutchess County or even Columbia County.

Real estate in the Catskills is diverse and we spend a lot of time scouting and analyzing land for purchase - counter-intuitively, with all the trees and lack of density, it's still sort of hard to find good land that affordably accommodates a cute little (or not so little) home.

Sunday, August 21, 2016

The Shack, Narrowsburg NY, in the News

Our friend Bridie who bought our littlest house we ever built - though we do have a few planned - got herself featured in a fun article in Curbed.  Note she swears she is wearing shorts, not a skirt.

It's a good little story about a good little house in a good little town.  If you could add up some way all the benefits these SuCo towns get from our marketing and building efforts, the results would probably be eye-popping.

A Tiny Cabin in Narrowsburg NY - CURBED

Wednesday, August 3, 2016

Ranch 16 - Lake Front in Barryville NY- SOLD

This Lake Front Ranch in Barryville NY is one of our few homes directly in a lake - a deep water, mountain fed lake at that.

Since Jim and Doug helped us tweak this Ranch, it has become one of our favorites, or should I say, one of our clients favorites.

We build these big wide bleacher stairs facing the lake.

And the rest sort of speaks for itself.

There you have it - another one dreamed up built and sold.